At least 2 years experience in Fashion Retail Marketing field in middle level management position. Please refer to the job advert for further information.
ODEL PLC, a fully owned subsidiary of Softlogic Holdings PLC, since the inception, has been the leading fashion-forward and trend setting department store brand in the country.
With 30 years of expertise as a premier fashion and lifestyle brand, the company revolves around a simple yet winning philosophy: a relentless search for the highest quality products and services across the globe, coupled with a superior customer service that ensures a uniquely memorable shopping experience to the customer. ODEL is the custodian of a range of premier brands, spanning from fashion to lifestyle, as well as the home to a range of beloved home-grown brands.
ODEL continuously evolves to offer customers new experiences, new brand additions, insightful and fashion savvy campaigns that help keep the brand at the foremost of fashion and lifestyle to both local audiences and tourists who patronize the store.
Brand Manager
JOB PROFILE
- Responsible for developing, implementing and managing marketing strategies of brands. This includes developing the marketing mix and product portfolio strategies for the company
- Lead and groom the Brands team to play a pivotal role in Brand engagement
- Develop marketing presentations and pitch materials that will be used both internally and externally to help drive new ideas, programmes and themes
- Develop relationships with internal contacts both local and overseas whilst having the ability to work closely with business partners
- Execute all levels of marketing support for the brands such as ATL, BTL and Digital
- Research new technologies and innovative ways to help drive consumer engagement whilst defining retail marketing strategies that support the broader plans of Softlogic Brands & ODEL
- Establish and manage a budget for all retail marketing programmes and collaborate with current retail accounts, keeping them up to date
REQUIREMENTS
- Age between 24-35 years
- Should possess a Bachelor Degree in Marketing Management or CIM/SLIM
- At least 2 years experience in Fashion Retail Marketing field in middle level management position
- Should be innovative, dynamic and able to work on tight deadlines around the clock where your creativity will be challenged
- Should possess strong interpersonal skills and have an analytical mindset
- Should be results oriented and have the ability to bring in fresh and innovative ideas into the business
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